Something very interesting is happening in the world of digital communication... have you noticed it yet? YOU'LL HAVE ALREADY KNOW THIS ONE - but what else? And how could that help you understand your customers and audiences better?
Just this week I've had a brilliant online conversation about the use of punctuation for intonation, and it seems that many people are still to get up to speed. As it's evolving so quickly in front of our eyes it's easy for many to mistake this new digital vernacular for punctuation errors.
Here's the post that triggered today's article it was a screenshot of a tweet from a young adult advising that they read periods, full-stops to us Brits, as aggressive.
So what's it all about? If you didn't catch them in the post above, I've handily added the two articles here.
Millennials' Incorrect English Usage Online Is Actually Creating A Whole New Language
Twitter user Deanna Hoak shared a screenshot of a Tumblr post that talks about how our generation has managed to create a whole new lingo using what normally you're call 'incorrect English'. So basically, we millennials speak a language of our own!
When Your Punctuation Says It All (!)
I went out with a guy based on his use of dashes once. Within moments of our first interaction - over text message - I was basically in love. He didn't just use the lazy singular dash ("-") as a pause between his thoughts, or even the more time-consuming double-dash ("--").
Language evolves all the time to indicate emotions, sometimes very subtly, just ask anyone who's gone from writing "kind regards" to "regards" in an email thread!